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Do you do your own printing?
Yes. We have extensive large format printing capabilities. The digital printing we utilize allows us to print full color graphics of virtually any size and for any application. What is an “Event Element”? Event elements are the peripheral components needed to produce an event, promotion, or tour. We have an entire section of our website dedicated to event elements. Environmental: “Isn’t it anti-green for an agriculture company to have a big truck or trailer?” The reality is that as an agriculture company, you have an immediate need to reach your customers and answer their questions, introduce new agricultural technologies, educate your customers on agricultural issues and address PR issues. The most efficient and effective way to reach your customers is to travel to them. With the large size of trailers, you can accommodate for many more people in a shorter amount of time. The trailer structure is prominently built using aluminum and steel, both are which are recyclable. If green initiatives are important to you and your company, Craftsmen does offer green options that can be incorporated into your trailer build, including ‘green’ materials, fuels, powering devices, solar powered kiosks, high efficient lighting and low energy interior display options. Do we purchase the vehicle? Deciding if you should own the vehicle is largely a matter of vehicle complexity, long term usage and budget. We offer lease vehicles, which are especially good for short term tours or testing out a campaign. You can supply the vehicle (leased or owned) for us to modify. If you plan on using the base vehicle for several seasons or years, buying and owning may be a more economical choice. Each year the vehicle can be refurbished with new interior elements and graphics. When a mobile tour is over or on hiatus, Craftsmen offers vehicle parking at our facility in St. Charles, Missouri. How do we know what size or type of vehicle is best for our company? The size of a vehicle is dependent on several factors, including the duration of the tour, throughput (# of people per hour walking through the trailer), set up time, exhibits inside/outside, timeframe, etc. Craftsmen will work with you to understand your needs and build the best vehicle to suit your objectives. Our past experiences with agriculture companies and their agencies confirm that because each company has differing needs, each vehicle is completely unique. Isn’t a vehicle like that pretty expensive? On the high-end, sure. But our customers who have made the investment are able to deliver savings in other areas of their promotional spend as a result (fewer tradeshows, reduced travel, etc.). At the same time, the vehicles provide a return on investment that is in line with traditional marketing programs. In addition, Craftsmen has a number of less-expensive options like our smaller vehicles and pull-behind trailers. |
