Monsanto Technology Unit



Goal: To provide farmers with a firsthand look at how Monsanto, through its national brands, is applying advanced science to help them become more profitable and create new market opportunities for their crops.

Solution: Travel around to farming communities talking directly with the farmers and educating them on Monsanto products.

  • Three-Screen Cinema featuring a Kurt Warner Video Highlight Monsanto's Technologies
  • 53-ft Double Expandable Trailer with Covered Outdoor Seating
  • Interior Space of nearly 1,000 sq. ft
  • Results: Within the First 6 Months, Reached over 7,268 Customers

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